The annual family fun fest that is the La Crosse Riverfest will take place during the week of the Fourth of July - from Wednesday, July 3 through Saturday, July 6. The promoters of this year’s spectacular four-day party will go out of their way to ensure it provides "something for everyone" in the community, and surrounding Mississippi River bluffs region, to enjoy.

La Crosse's beautiful Riverside Park (located on the 100 Block of State Street) has played host to Riverfest ever since its inception way back in 1983. In addition to the sparkling and explosive Fourth of July fireworks show at about 10 p.m., launched over the Mississippi River by the La Crosse Skyrockers and sponsored by the La Crosse Jaycees, Riverfest offers a plethora of entertainment, food experiences, arts and crafts, a children's parade, outdoor family movie, and more.

The fun officially begins when Riverside Park opens its Riverfest gates at 5 p.m. Wednesday, July 3. Highlighting the musical part of the event is the band Cheap Trick, scheduled to take the Kaplan University Main Stage at about 9 p.m. on opening night. Some of the other notable entertainers scheduled to perform at Riverfest include the El Caminos, a Hypnotist Show, the Southern Bluffs Wizards Jump Rope Team, and the Warriors Baton and Drum Corps.

Food and beverage vendors at the festival run the gamut, including, but not limited to, the following:

  • A&W Family Restaurant
  • Ciatti’s
  • Famous Dave’s
  • Fazoli’s
  • Seven Bridges
  • Culinary Visions
  • Fresh Squeezed Lemonade

You can begin your own personal access to Riverfest today, by purchasing an official Riverfest button. Not only are these buttons stylish and cool looking, but the financial contributions gathered from these little buttons will allow the sponsors of the event to donate more than $60,000 to numerous community organizations.

If you act fast, you can still purchase Riverfest buttons online. During the transaction, you will have the option of either picking up your buttons at the Riverfest Office near the north end of Riverside Park, or having them mailed to you at an additional cost for shipping and handling.

The buttons cost $5 each before Riverfest kicks off, and $7 at the gate. Buttons will not be available via the web once the party starts.

For the full schedule, Events Calendar, Entertainment Listing and any other information relevant to Riverfest 2013, visit RIVERFEST.